Everything you do or say is public relations. –Unknown
At CKC Agency, we believe these words wholeheartedly. So much so, in fact, that we have them prominently displayed on our office walls. The irony is not lost on us that the author of this PR quote is “unknown.” Talk about a PR no-no. After all, the media can’t follow-up when they don’t even know the spokesperson.
At CKC Agency public relations is our passion, and founder Carolyn Krieger-Cohen is one of the most highly respected and sought after PR professionals in the business. There is no bigger thrill for our PR team than opening up a newspaper or magazine (and yes, we mean actual hard copy versions that you hold in your hands), tuning in to a television or radio station, or receiving Google alerts with news about our clients. For us, it’s the thrill of victory. For our clients, it’s the springboard to their success.
CKC Agency creates strategic public relations programs for clients that want to inform and educate key constituencies about their company, their brand, their products and their services. To be truthful, we never met a public relations project we didn’t like. Short term or long term, local or national, star-studded or serious, we thrive on engaging the media, capturing their attention, presenting targeted story ideas, coordinating every detail between our media contacts and clients, and playing an integral role in ensuring that the entire PR effort unfolds seamlessly and results in truthful, meaningful and valuable publicity.